A word of caution: in ecommerce, free shipping isn't always the best strategy. Here's why. 📦✈️
As business owners, it's easy to get caught up in providing free shipping to attract more customers. But at what cost?
Consider this:
- Shipping isn't cheap, especially for small and medium businesses.
- It eats into your already thin profit margins.
- Can be difficult to maintain long-term.
The key here is to strike a balance - between customer satisfaction and financial viability. Perhaps, it's time to reevaluate your shipping strategy?
Share your thoughts below on how we can create a sustainable model for shipping in ecommerce! 👇